Folks! This week we take a look behind the teal fabric to reveal what goes into making another sizzling season of Dale Radio. Most of you know that every summer we commission a talented artist to create a new graphic identity for the podcast. This icon becomes the internet signature of the show, and makes it easy to find the program on iTunes, Stitcher, and wherever fine podcasts are listed. We also use this icon for Dale’s social media sites, so you always have a visual reference for your man in the Gowanus. You can view all the past icons – including the first few designed by Dale himself – over on our Past Seasons page.
For Season 7, we reached out to Brooklyn-based artist, Louie Chin. For more on Louie, visit his website and you’ll see why he caught our eye.
So what goes into making the icon? Below we present a number of revisions that Louie sent to Dale, as the artist worked to achieve the perfect Seever look. To start things going, Louie offered two directions. The first featured Dale sitting amidst the detritus of the Gowanus, which also looked a little like he lived in an alley. (Not so far off, but still…)
The other seemed like it would read better when reduced and with a logo. Also this reminded Dale of Edward R. Murrow, with whom he shares a passion for looking stoic and reading stuff off of loosely held lined papers.
So Louie worked from there and sent in this more refined take complete with logo:
The only problem was that Dale thought Louie had made him look a little to handsome!
Yet, Dale still felt that the hair was not yet as dynamic as it is in real life, so he asked for one last revision:
Dale loved it, and he loves it even more in color:
Look for Dale’s hot new podcast icon everywhere! And if you happen to find it on iTunes – why not leave a rating or a review. Every star counts!! Then remember that Season 7 returns with a big live show on September 24th at 8pm in The PIT’s Underground space in NYC. Enjoy those whiskey snowcones, folks!